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“STOP Imagining and START DOING.” – John Paul. Every moment is a fresh beginning. Stop imagining yourself doing something and get to work. Start by doing what’s necessary, then do what’s possible. And suddenly you are doing the impossible.

. . . . . #selfdevelopment #selfimprovement #motivationalquote #getup #discovertheroad #fromhereandaway #growth #entrepreneurlife #personalgrowth #entrepreneurquote #youngentrepreneur #startupgrind #empowerment #changinglives #invest #younginvestor #educateyourself #lifeadvice #findyourpotential #findyourself #johnpaul #billionaires #startdoing #gettowork #possible Powered by WPeMatico

Content Strategy 101: What Every Small Business with a New Website Should Know

Why should I click on your site? It’s a simple question. It doesn’t even ask for much of a response—one sentence will do. But if you can’t answer it, it’s likely because you don’t have a content strategy. “Content” is a catch-all term that refers to anything you might have on your small business website that’s worth viewing. For Chris Hogan, that’s a retirement calculator. For Tim Ferriss, it’s a series of thought-provoking podcasts. But content also refers to the simplest feature of your website—the words. According to the Content Marketing Institute, some 76% of business-to-business marketers blog. You might even have a blog of your own. But without a content strategy, you’re left wondering how to get more customers, more clients, more leads. Let’s not wonder anymore. Step One: Goal-Setting This is content strategy, after all. Not content generation. Anyone can generate content. You sit down at a computer and write. A goal is what makes your content efforts a strategy. A goal is something you can measure your content against. The simplest way to generate a goal is to ask yourself, what do you want to do with your content? Do you want to… …generate more leads through your online sales funnel? …build a reputation as a thought expert in your field? …join a community of people providing similar content? …hype specific products? There’s no right or wrong answer here. But it is critical and ask yourself what you want your content to achieve. Those goals will help determine what you write—and what you write about. Step Two: The Editorial Calendar The concept behind an editorial calendar is simple: it’s a list of ideas and when you plan to have them written and published. The execution of an editorial calendar? Not so simple. Let’s face it: generating ideas is hard. There’s reason it’s called “brainstorming,” not “brain-relaxing.” There are a few ways you can kick off the process, however: Perform a “competitive analysis.” As explained by QuickSprout’s comprehensive guide on the subject, a competitive analysis means researching your competitors and figuring out how they’re using blog posts to…

7 Stoic Principles Every Entrepreneur Must Embrace

Philosophy’s absence from the business world is a crucial mistake. By and large ignored by popular culture and forgotten by the media, modern philosophy has been delegated strictly to the classrooms by its own doing. Rather than adapting to the times, modern philosophers have retreated into an ivory tower of abstract intellectualism and esoteric gloating. Come on guys, you’re giving philosophy a bad name! For those of us who live in the real world, there happens to be one branch of philosophy created just for us: Stoicism. As Ryan Holiday popularized in The Obstacle is the Way, Stoicism doesn’t concern itself with complicated theories about the world, but with helping us overcome destructive emotions and act on what can be acted upon. Just like an entrepreneur, it’s built for action, not endless debate. I’ve recently rebuilt my life and business under these seven guiding principles, or maxims as I like to call them. I consider each elemental in my growth as a man, entrepreneur and leader. Consider this your introduction to Stoicism! Principle #1: “I can always improve.” As CEO of Rich20Something, I’ve learned that there’s always something you can do to be better. A better entrepreneur. A better son, sibling, friend or partner. There might be times where you are haunted by mistakes from your past, and you mistakenly equate yourself with your mistakes. It sounds corny, but every day that you wake up is an opportunity to change. And the decision to makes these changes start with a single decision.   Principle #2: “I persevere when I am frustrated.” Resilience is in short supply these days. I blame the internet. Because everything promised is easy. Because everybody wants things now. The world has been around for over 4 billion years. Modern civilization has only been here for about 6,000. Don’t rush the process. Things necessarily, and without exception, take time. While that time is elapsing, don’t give up because you’re frustrated. Persevere. Consistency compounds like interest over time. If you’re interested in learning more, check out Meditations by Marcus Aurelius. Principle #3: “I don’t run from mistakes, I…

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