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How to Do Keyword Research in 2018: A Quick Guide

SEO’s regularly emphasize the importance of keyword research, and for good reasons. Keyword research is quite possibly the most important stage in SEO, and I’ll explain why. On the Internet, people do not just magically stumble across your content, products or website. Instead, there is a much more logical reason as to why and how they found […] The post How to Do Keyword Research in 2018: A Quick Guide appeared first on SmallBizClub.

Why You Should Bid on Your Own Brand Terms

It’s a challenge for a business to achieve the performance and reach the goals you set for yourself in such a competitive PPC space. Who doesn’t want to increase ad performance and see the most value possible for the money spent on paid search? There are so many different strategies your business can use to […] The post Why You Should Bid on Your Own Brand Terms appeared first on SmallBizClub.

How Big Will Voice Search Be in 2020?

It’s a familiar scene. Friends are sitting around the dorm when someone suggests they order a pizza. One of them grabs her smartphone and says into the mic, “Who has good pizza near me?” The phone comes back with suggestions to pick from. While comprising a large share of mobile search now, voice search will […] The post How Big Will Voice Search Be in 2020? appeared first on SmallBizClub.

How to Give Searchers What They Need, Not Just Linkbait

So often we can get caught up in building out huge resources. Top 200 Stores Offering Student Discounts or 38 Products With Lifetime Warranties can be eye catching and attract a few links, but do they actually answer how people are searching? Let’s stay in the discounts and warranties space. Does Walmart Give Student Discounts? […] The post How to Give Searchers What They Need, Not Just Linkbait appeared first on SmallBizClub.

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