School is in session: Sharpen your pencils, pull out that notebook, and settle in on July 25th when we share a special livestream workshop. Learn about key strategies and tools to help your business prepare for a successful second half of the year, including the holiday season. “Small Business Summer School” Livestream Workshop Wednesday, July 25, 2018 9:00am – 10:30am PST | 12pm – 1:30pm EST There are two ways you can watch:1. Register for a partner-hosted viewing party to watch the workshop with fellow businesses in your community. These events are hosted by local organizations that partner with Google to help small businesses grow.2. Can’t find a viewing party near you? No problem. Register here and we’ll send you details on how to access the livestream online.During this livestream you’ll learn from Google and our friends at Constant Contact, LinkedIn, and Vistaprint. We’ll share lessons on how to reach more customers with social media, get more out of email marketing, stand out online to local shoppers, and make your busy season your best season.We’ll wrap up the workshop with a live Q&A. For the chance to have your questions answered live, post your questions on Twitter using the hashtag #SmallBizSchool. Posted by Whitney Cox, Marketing Manager, Get Your Business Online
Posts published in “Holiday”
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Heather Mohorn, owner of Momo’s Tree House, adds special hours on Google to let last-minute shoppers know when her business is open. “The holiday hours feature makes it easy to communicate [changes in hours] to customers,” she says. “It reduces the number of phone calls we receive to ask whether we’re open, which is nice when we’re busy wrapping those last-minute gifts on Christmas Eve.” With Google My Business, you can update your business info on Google for free to ensure that your phone number, address, and hours of operation are correct so customers can find you this season (and beyond). To help you make the most of the season, we put together a holiday workshop filled with tips for using the web to connect with shoppers. Preview the section on updating your holiday hours above, or watch the entire workshop at gybo.com/livestream. For a list of step-by-step instructions on how to update your hours on Google My Business, visit our help center We hope this is one thing you can easily check off your holiday to-do list. Cheers,Emily Harris, on behalf of the Let’s Put Our Cities on the Map team
Since 1992, Werkheiser Jewelers has been helping customers find the perfect holiday gift–from picking out an engagement ring to restoring cherished family heirlooms. While they’ve kept their love for tradition alive, the way they do business has changed with the times. Today, 78% of shoppers online use the Internet for holiday research.1 That includes jewelry shoppers searching for a gift for that special someone. Alyssa Rizzo-Berg, Media Marketing Manager at Werkheiser Jewelers, explains, “Maybe they’re looking to buy that first big piece of jewelry or an engagement ring. Because of Google, they’re able to find us.” We all rely on small businesses to help make our holidays special, and we rely on the Internet to help us find the right local spots. Is your business ready to connect during this busy time of year? In the next few weeks, Google and our partners are bringing hundreds of local workshops to a city near you to help your business get ready for the holidays. On October 26th, we’re also hosting a live workshop online with the U.S. Small Business Administration. Join us to learn how to create a free business listing on Google, optimize your website for mobile, and advertise online. Find a holiday prep workshop near you at gybo.com/holidays – OR – Tune in on Wednesday, October 26th at 10 AM PT/1 PM ET to watch the livestream. We hope to see you there. And from our team to yours, happy holidays! Posted by Emily Harris, Program Manager, Let’s Put Our Cities on the Map1. Ipsos MediaCT, Google Post Holiday Shopping Intentions Study, January 2015, n=1,500.