Press "Enter" to skip to content

Posts published in “Google”

Auto Added by WPeMatico

Google isn’t sure how to spell ‘Fortnite Battle Royale’

The launch of Fortnite Battle Royale has left Google in a slight predicament. While Google is in no way hard up for cash, Fortnite Battle Royale for Android certainly represented the potential for a relatively big revenue stream for an app. That is, until Epic Games decided it would launch Fortnite for Android from its own website, circumventing the Play Store. But revenue aside, there’s also the matter of Google probably not liking the idea of huge titles circumventing the Play Store as a precedent. Plus, the lack of Fortnite Battle Royale within the Play Store poses a slight security risk to users, as there are quite a few V-bucks scams and malicious clones looking to capitalize on the popularity of Fortnite. That’s why the Google Play store now displays a message to users in response to searches for “Fortnite,” “Fortnite Battle Royale” and other similar search queries. “Fortnite Battle Royal by Epic Games, Inc is not available on Google Play,” reads the message. That’s right. Google misspelled the “Royale” in Battle Royale. It was likely an honest mistake, but given the fact that Epic Games is making upwards of $300 million in revenue a month, which Google is not getting a cut of, it makes for some fun back-and-forth for us spectators. Google lists PUBG Mobile, Fortnite’s biggest competitor, at the top of all Fortnite Battle Royale queries, but doesn’t include anything in its message around how to actually find the real Fortnite Battle Royale for Android . While Google Play’s app review process should catch the vast majority of malicious clones, the message is at least moderately helpful for folks hearing about the Android version of Battle Royale without knowing the details around Epic’s launcher. For what it’s worth, Fortnite for Android isn’t yet available to everyone. The game launched yesterday as a Samsung exclusive for folks with a Galaxy S 7 or higher, and will become available to all Android phone owners on August 12. [via 9to5Google]

Google Maps is no longer #flatearth

Go to Google Maps and zoom out. Halfway out, the map’s perspective changes from a traditional flat map view to an interactive globe. Zoom all the way out and the Earth is presented as a globe with landmasses of the appropriate size. Greenland is no longer the size of Africa and all is right with the world. On flat maps, it’s impossible to represent land mass size on a relative scale. Objects in the north and south become distorted as the flat map compensates for the flattening of the globe. This is most evident in the commonly used Mercator projections that properly represents the size of land around the equator but super-sizes land in the Arctic and Antarctic. Now, when Google Maps is used on Desktop, users will see the appropriate size of land masses. The update is great but I have yet to find the giant ice wall that’s preventing all of life from sliding off the side of the flat earth and onto the back of the giant turtle we’re riding through the vast emptiness of space. With 3D Globe Mode on Google Maps desktop, Greenland’s projection is no longer the size of Africa. Just zoom all the way out at https://t.co/mIZTya01K3 pic.twitter.com/CIkkS7It8d — Google Maps (@googlemaps) August 2, 2018

Ransomware technique uses your real passwords to trick you

A few folks have reported a new ransomware technique that preys upon corporate inability to keep passwords safe. The notes – which are usually aimed at instilling fear – are simple: the hacker says “I know that your password is X. Give me a bitcoin and I won’t blackmail you.” Programmer Can Duruk reported getting the email today. Woah. This is cool. A Bitcoin ransom with using what I think is passwords from a big leak. Pretty neat since people would be legit scared when they see their password. The concealed part is actually an old password I used to use. pic.twitter.com/clEYiFqvHY — can (@can) July 11, 2018 The email reads: I’m aware that X is your password. You don’t know me and you’re thinking why you received this e mail, right? Well, I actually placed a malware on the porn website and guess what, you visited this web site to have fun (you know what I mean). While you were watching the video, your web browser acted as a RDP (Remote Desktop) and a keylogger which provided me access to your display screen and webcam. Right after that, my software gathered all your contacts from your Messenger, Facebook account, and email account. What exactly did I do? I made a split-screen video. First part recorded the video you were viewing (you’ve got a fine taste haha), and next part recorded your webcam (Yep! It’s you doing nasty things!). What should you do? Well, I believe, $1400 is a fair price for our little secret. You’ll make the payment via Bitcoin to the below address (if you don’t know this, search “how to buy bitcoin” in Google) . BTC Address: 1Dvd7Wb72JBTbAcfTrxSJCZZuf4tsT8V72 (It is cAsE sensitive, so copy and paste it) Important: You have 24 hours in order to make the payment. (I have an unique pixel within this email message, and right now I know that you have read this email). If I don’t get the payment, I will send your video to all of your contacts including relatives, coworkers, and so forth. Nonetheless, if I do get paid, I…

10 Steps to Better Rankings in Google

Having a good ranking in Google is one of the best ways to ensure that your website or blog gets a steady stream of traffic. This means that you ultimately have more sales and a bigger income. Achieving a better ranking on search engines is not something that you achieve overnight, however, and you should […] The post 10 Steps to Better Rankings in Google appeared first on SmallBizClub.

Google Ditches AdWords for Ads, Aims at Smarter, Mobile Search

Google (NASDAQ: GOOGL) is ditching AdWords and DoubleClick. Google Rebrands Ad Offerings In an attempt to simplify how you create and manage ad campaigns with Google, the search engine company is rebranding these services as Google Ads, Google Marketing Platform, and Google Ad Manager. The changes streamline and combine existing products in a recognition of the growing importance of mobile advertising, monetizing through different channels and other factors. Sridhar Ramaswamy, Senior Vice President of Google Ads, explained how the new offering is geared to smaller businesses in a company release. He writes, “For small businesses specifically, we’re introducing a new campaign type in Google Ads that makes it easier than ever to get started with online advertising. “It brings the machine learning technology of Google Ads to small businesses and helps them get results without any heavy lifting — so they can stay focused on running their businesses.” Check out this video from Google that explains the changes to its ads platform: ? Smart Campaigns: Google Ads The new products are geared to helping those small businesses that want to take advantage of online adverting but don’t a dedicated staff or big marketing budgets. Google reports the Smart Campaigns that will drive Google Ads is 3 times better at placing your ads in front of your target market. They also plan on rolling out Image Picker later this year which will allow for customized pictures to go with the new ads. “Pick the top three images from our suggestions or upload your own, and your ads will be ready to go. We’ll help you get results by testing combinations of the text and images you selected,” said Kim Spalding, General Manager and Product Lead, Small Business Ads in a company release. Google Marketing Platform: Analytics and Optimization Another big change, Google Marketing Platform, brings DoubleClick Digital Marketing and Google Analytics 360 Suite together under a new banner. Better analytics and optimization under one roof are the big sells from Google here. There’s a new Integration Center supporting 100 pathways to measurement solutions, technology providers and exchanges. There are other new aspects…

Google Enhances Advertising Solutions for Smaller Businesses – Smart Campaigns

There are billions of users, that’s me and you, using digital media. This includes Google, Facebook, Twitter, LinkedIn, Snapchat, YouTube and Instagram. Of course it also includes the millions of websites, apps and other “digital” content sources. Announced today, Google is making it even easier for smaller businesses to create and serve ads on it’s network with Smart Campaigns. Supporting much of the content we view for free is advertising. When you search for something online, most likely using Google or YouTube, you’re going to find an advertisement bought for by a large brand, such as a restaurant like Chick-fil-A, a clothier like Charles Tyrwhitt or any number of other larger brands. You’re also going to find an advertisement purchased by a local (or regional) business, independently owned – a small business. Many of these smaller businesses rely on Google Adwords, now called Googld Ads, to put their advertising message in front of the right audience, at the right time, on the right device at the right price. While for some creating an ad is relatively easy, there’s still a bit of complexity to it. With Smart Campaigns, Google aims to make it even easier for business owners and small agencies to create, purchase and serve ads across Google’s digital platform. But even before you advertise on Google or anywhere else, CLAIM your free listing on Google with Google with Business The power of Google, as I discussed with Kim Spalding, General Manager & Product Lead, Small Business Ads, is that Google helps businesses connect with their customers at the moment of intent. Listen to the full interview with Kim here:   See this video about Smart Campaigns results with some independent business owners. s

10 Time-Saving Apps to Boost Productivity for Freelance Writers

Are you one of those freelance writers who is always short on time, scrambles to get stuff done, and lives in a constant state of procrastination? It happens. Shiny Object Syndrome is a real thing when you’re sitting in front of a computer all day. There’s email, social channels, your favorite blogs and websites, the latest gaming craze called Fortnite, and much more to distract you from getting work done. Sound familiar? In the perfect world, you spend all your working hours writing for clients, marketing your services, and making lots of money. But it doesn’t always work like that. Right? Fortunately, the Internet’s abyss of never-ending distractions is also a great place to find apps to help you work smarter, get organized, and be more productive. As a freelance technology writer, I’ve tested and used a long list of Chrome apps to boost my own productivity, and ultimately make more money. And so can you. Check out these 10 time-saving apps to help you move up and earn more: Google Chrome: Productivity for freelance writers You probably already know a lot about Google Chrome, like the ability to preview a URL destination before clicking on it, and being able to log in to different Google accounts in different windows. But how much do you know about Chrome browser extensions? There’s an entire category of extensions or apps that can help you be more productive and model the behaviors of other successful freelance writers. Tech solutions to manage distractions When I’m working from home – whether by choice or out of necessity – there’s inevitably more distractions (in the form of three small children) than in the office. I use productivity extensions like a Pomodoro timer (Strict Workflow is one) to timebox myself on certain tasks, and the Todoist extension to project manage my team back in the office. And those are just two Chrome extensions you can use to stay productive out of the office. There are hundreds if you check the “productivity” category of the Chrome Web Store. The best freelance writers know how to manage their time well. But…

Updating Your Holiday Hours on Google? Easy as Pumpkin Pie.

Heather Mohorn, owner of Momo’s Tree House, adds special hours on Google to let last-minute shoppers know when her business is open. “The holiday hours feature makes it easy to communicate [changes in hours] to customers,” she says. “It reduces the number of phone calls we receive to ask whether we’re open, which is nice when we’re busy wrapping those last-minute gifts on Christmas Eve.” With Google My Business, you can update your business info on Google for free to ensure that your phone number, address, and hours of operation are correct so customers can find you this season (and beyond). To help you make the most of the season, we put together a holiday workshop filled with tips for using the web to connect with shoppers. Preview the section on updating your holiday hours above, or watch the entire workshop at gybo.com/livestream. For a list of step-by-step instructions on how to update your hours on Google My Business, visit our help center We hope this is one thing you can easily check off your holiday to-do list. Cheers,Emily Harris, on behalf of the Let’s Put Our Cities on the Map team

Help Holiday Shoppers Find Your Business

Since 1992, Werkheiser Jewelers has been helping customers find the perfect holiday gift–from picking out an engagement ring to restoring cherished family heirlooms. While they’ve kept their love for tradition alive, the way they do business has changed with the times. Today, 78% of shoppers online use the Internet for holiday research.1 That includes jewelry shoppers searching for a gift for that special someone. Alyssa Rizzo-Berg, Media Marketing Manager at Werkheiser Jewelers, explains, “Maybe they’re looking to buy that first big piece of jewelry or an engagement ring. Because of Google, they’re able to find us.” We all rely on small businesses to help make our holidays special, and we rely on the Internet to help us find the right local spots. Is your business ready to connect during this busy time of year? In the next few weeks, Google and our partners are bringing hundreds of local workshops to a city near you to help your business get ready for the holidays. On October 26th, we’re also hosting a live workshop online with the U.S. Small Business Administration. Join us to learn how to create a free business listing on Google, optimize your website for mobile, and advertise online. Find a holiday prep workshop near you at gybo.com/holidays – OR – Tune in on Wednesday, October 26th at 10 AM PT/1 PM ET to watch the livestream. We hope to see you there. And from our team to yours, happy holidays! Posted by Emily Harris, Program Manager, Let’s Put Our Cities on the Map1. Ipsos MediaCT, Google Post Holiday Shopping Intentions Study, January 2015, n=1,500.

Academy for Ads: On-The-Go Training for Google’s Ad Products

Becoming a digital advertising expert takes time, and it’s important to get off to a good start. Only 50 percent of marketers say they’re confident in their knowledge of digital advertising,1 despite the wide range of educational materials available – sometimes “more” isn’t the same as “better.” You’ve told us that you want quick, bite-sized training in more interactive formats. And we heard you. We’re pleased to announce Academy for Ads, a new digital training platform designed to help you learn how to use Google’s ad products in a mobile-first world. We built Academy for Ads to promote learning on-the-go, whether you’re on a laptop, a desktop, or a mobile device. Grow your Google product know-howGuided by input from our team of product experts, Academy for Ads courses cover the topics that matter most to Google advertisers – from AdWords basics and the essentials of campaign management to bid strategies, reporting, optimization, and more ways to successfully advertise with Google. Learning paths, Assessments, and AchievementsWe’ve organized the courses into “Learning paths” that you can walk through at your own pace. At the end of each path, take an Assessment and earn an Achievement to show that you know your stuff. Earning an Achievement for AdWords helps prepare you to take the AdWords Certification exam in Google Partners, or try deeper education offerings such as AdWords Academy. A few example Learning paths: Digital concepts: Learn the essentials of online ads, including third-party ad-serving, programmatic buying, remarketing, and more. Get started with AdWords: Learn the basics of AdWords and prepare for the AdWords Certification exam offered by Google Partners. Get started with AdWords Display: Learn how you can show ads to your online audience via the Google Display Network. Academy for Ads also offers training for DoubleClick clients, with Learning paths covering Bid Manager and Ad Exchange – and more to come. Get startedIf you already use Google Partners, you can sign in through the Partners portal at g.co/learnwithpartners — or, you can go directly to g.co/AcademyforAds to sign up and start sampling courses and Learning paths. We’re constantly adding more content,…

Cookies help us deliver our services. By using our services, you agree to our use of cookies. More Info | Close