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Tips for Developing Business Software More Efficiently

No matter the sort of business you run or the industry that you find yourself in, there is a good chance you use a variety of different types of software.… Read more » The post Tips for Developing Business Software More Efficiently appeared first on Noobpreneur.com.

Putting the band back together, ExactTarget execs reunite to launch MetaCX

Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. The former president of ExactTarget and later chief executive of Salesforce Marketing Cloud has made billions of dollars building products to help support customer service, and now he’s back at it again with his latest venture MetaCX. Alongside Jake Miller, the former chief engineering lead at Salesforce Marketing Cloud and chief technology officer at ExactTarget, and David Duke, the chief customer officer and another ExactTarget alumnus, McCorkle has raised $14 million to build a white-labeled service that offers a toolkit for monitoring, managing and supporting customers as they use new software tools. “MetaCX sits above any digital product,” McCorkle says. And its software monitors and manages the full spectrum of the customer relationship with that product. “It is API embeddable and we have a full user experience layer.” For the company’s customers, MetaCX provides a dashboard that includes outcomes, the collaboration, metrics tracked as part of the relationship and all the metrics around that are part of that engagement layer,” says McCorkle. The first offerings will be launching in the beginning of 2019, but the company has dozens of customers already using its pilot, McCorkle said. The Indianapolis-based company is one of the latest spin-outs from High Alpha Studio, an accelerator and venture capital studio formed by Scott Dorsey, the former chief executive officer of ExactTarget. As one of a crop of venture investment firms and studios cropping up in the Midwest, High Alpha is something of a bellwether for the viability of the venture model in emerging ecosystems. And, from that respect, the success of the MetaCX round speaks volumes. Especially since the round was led by the Los Angeles-based venture firm Upfront Ventures. Midwest rising “Our founding team includes world-class engineers, designers and architects who have been building billion-dollar SaaS products for two decades,” said McCorkle, in a statement. “We understand that enterprises often struggle to achieve the business outcomes they expect from SaaS, and the renewal process for SaaS suppliers is often an ambiguous guessing game. Our industry…

4 Questions to Decide Whether It’s Time for Custom Software Solutions

Have you always shied away from custom software development because you worry about spending tons of money? What if the off-the-shelf software you’re using causes bottlenecks in your workflow, ultimately… Read more » The post 4 Questions to Decide Whether It’s Time for Custom Software Solutions appeared first on Noobpreneur.com.

How Time & Attendance Software Can Help Business Owners and Their Employees

At the lowest resolution time and attendance software is a system that requires employees to manually clock in and out of shifts. Businesses use it, so they can optimize the… Read more » The post How Time & Attendance Software Can Help Business Owners and Their Employees appeared first on Noobpreneur.com.

Electrician Software – The First Step to Growing your Electrical Contracting Business

Electrician’s software could be the magic ingredient you have been looking for if the problems below sound familiar: Is your head bursting because you are trying to keep too much… Read more » The post Electrician Software – The First Step to Growing your Electrical Contracting Business appeared first on Noobpreneur.com.

Mastering Microsoft Excel: 6 Tips and Tricks to Get You Going

Microsoft Excel is still the tool of choice when it comes to spreadsheets.  If you are new to this software, here are the best Excel tips to help beginners break… Read more » The post Mastering Microsoft Excel: 6 Tips and Tricks to Get You Going appeared first on Noobpreneur.com.

What Are the Top Environmental Compliance Software Criteria to Consider

A good environmental compliance software solution needs to be more than intuitive to use and not a one-fits-all Over the past decade, the need to safeguard the environment has increased—and… Read more » The post What Are the Top Environmental Compliance Software Criteria to Consider appeared first on Noobpreneur.com.

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