Are you missing out on potential customers? When promoting your business online, it’s important to reach customers at the right stage in their buying journey. Learn how to navigate the digital marketing funnel, also known as the customer buying journey, from awareness to conversion.
In this webinar, Brad Keys, Director of Strategy & Sales at 180fusion, walks you through the marketing funnel from the top down. He explains how to optimize every step and ensure that you are reaching your potential customers at the right time and place.
In this webinar:
Learn tips and strategies at each point in the digital marketing funnel, including:
- Display advertising, SEO and content marketing
- Facebook and Instagram advertising
- Search (Google AdWords and Bing)
- Retargeting, email remarketing, organic social posts and reviews
About the presenter:
Brad Keys is the Director of Strategy & Sales at 180fusion, a Deluxe company. Keys develops digital strategies and determines the most profitable and sustainable mix of online initiatives. He has contributed his expertise in search engine marketing and search engine optimization to Business 2 Community, SEMrush, Forbes and MarketingProfs.
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